Walk West Marketing        InMotionNow Website Redesign

Keep the ball in motion.

When the momentum is unbroken,
the energy is unhindered,
and the flow uninterrupted,
you can work at your best.

Agency
Walk West
Client
InMotionNow
Project  
Website Design / UI
Services
Brand Concept + Visuals   /  UI   /  Illustration  /  Brand Messaging + Copywriting
Brand Strategy 

Before the Redesign

Brand Strategy 

Competitive Analysis

Opportunities for competitive advantage:

Competitors lack showing the idea of ‘workflow’

All of their photography looks staged.

Competitior’s screenshots don’t show context or the work; only using generic tech

Competitor’s photography doesn’t show the product being used in context of the team.

Brand Strategy 

Visual Positioning

Brand Strategy 

Brand Aesthetic

Brand Strategy 

Website Redesign